Buy the placement. Add the article to it.
Content is ordered together with a placement, never on its own. Pick the website in the marketplace, then choose a package in the cart: Silver, Gold or Platinum, from free to fully human written with no AI in it. Swedish, Danish, Norwegian, Finnish and English, written to the guidelines of the site you picked. Bringing your own article is always an option.
Reasons the copy
reads like it belongs
WRITTEN TO THE SITE RULES
Every publication has its own guidelines and most expect a piece to sit inside the subject they already cover. The copy is built to that, not to a generic template.
NOT A TRANSLATION
Swedish is written as Swedish and Finnish as Finnish. The grammar is different enough that a converted draft gives itself away in the first paragraph, and editors read that paragraph first.
FIVE LANGUAGES
Swedish, Danish, Norwegian, Finnish and English, so the article arrives in whatever the publication actually publishes in.
OR BRING YOUR OWN
You are never obliged to buy the text from us. Write it yourself, upload it, and the order behaves exactly the same way.
EVERY PIECE LINKS BACK
SEO optimised as standard, with at least one link to you in every package. Gold and Platinum add internal and authority links on top.
PUBLISHED WITH THE PLACEMENT
Because the content is tied to the order there is no separate handover. Once it is approved it goes out as part of the placement you bought.
Silver, Gold and Platinum.
Chosen in the cart once the site is picked, priced per article. Every tier is SEO optimised and carries at least one link back to you. Among the differences: the length, how much of it a person wrote, and how fast it moves through the queue.
Best for high volume, low cost placements.
- Concise 500 word article
- Minimum 1 client link
- SEO-optimized
- Up to 1 revision
- Standard queue
- Automated quality check
AI drafted (max 20% AI), then human-polished.
- Full length 800 word article
- Minimum 1 client link
- SEO-optimized
- Up to 2 revisions
- Prioritised ahead of Silver orders
- Manual editorial review
- 1 internal link plus 1 authority link
Senior writer, top priority, fully human.
- Comprehensive 1,500 word deep dive
- Minimum 1 client link
- SEO-optimized
- Unlimited revisions
- Top priority, jumps every queue
- Multi point editorial review
- 1 internal link plus 2 to 3 authority links
Written in the language, not translated into it.
Five languages, and five different sets of problems. Here is what each one actually demands.
Swedish
Swedish runs on two grammatical genders, en and ett, and nothing in the word tells you which one it takes. Definiteness is a suffix rather than a separate word, so a house is ett hus and the house is huset. Get that wrong and the sentence still parses, it just reads like someone learning the language wrote it.
The bigger trap is compounds. Swedish glues nouns together, and splitting them changes the meaning outright: en brunhårig sjuksköterska is a brown haired nurse, while en brun hårig sjuk sköterska is four separate and rather unfortunate adjectives. Add the informal du that Swedish business writing has used since the sixties, and you get copy no conversion tool produces on its own.
Danish
Danish looks close enough to Swedish and Norwegian that people assume you can convert between them. You cannot. It keeps ø and å where Swedish writes ö and ä, it counts in twenties, so halvtreds is fifty rather than half of anything, and its definite endings are its own.
Then there are the false friends. Rolig means funny in Swedish and calm in Danish. Frokost is lunch in Danish and breakfast in Norwegian. A draft pushed through a Swedish to Danish conversion reads as fluent nonsense to a Danish editor, which is the quickest way to have a placement turned down.
Norwegian
Norway has two official written standards, Bokmål and Nynorsk, and on paper they are not versions of each other. Most publications write Bokmål, a number require Nynorsk, and an article delivered in the wrong one does not get published while someone quietly fixes it.
Even inside Bokmål there are choices. Plenty of words have both a conservative and a radical form, boka or boken, fram or frem, and each publication has a preference it sticks to. Copy that mixes them at random looks careless in exactly the way an editor notices first.
Finnish
Finnish is not a Scandinavian language at all. It is Finno-Ugric, a relative of Estonian and Hungarian rather than of Swedish, and it works nothing like English. No articles, no grammatical gender, no future tense, and roughly fifteen noun cases doing the job English hands to prepositions.
So in the house is not three words, it is talossa. Word order carries emphasis rather than grammar, and consonants shift as words inflect, which is how katu becomes kadulla. Translate an English draft sentence by sentence and every one of those decisions gets made wrong at the same time.
English
English is what most clients reach for outside the Nordics, and it is the language where anyone can write it does the most damage. A piece can be grammatically flawless and still be obviously wrong for the publication that has to run it.
The decisions here are register and variant. British or American spelling, how formal the outlet is, whether it uses the Oxford comma, whether headlines are sentence case or title case. We take those from the guidelines of the site you picked rather than from a house style of our own.
Writing for a market that is not on this list? Ask us before you order.
Who ends up buying the words.
If you already have someone who writes Swedish or Finnish, upload their draft and skip the package. These are the people who usually cannot:
You know the product and you know the pitch. What you do not have is anyone who writes Finnish, and the publication is not going to run a translated press release.
Browse publications →You are placing work across several markets for several clients. Adding the text to the same order beats briefing five freelancers and then chasing them for drafts.
Browse publications →How an article gets written
Pick a publication
Choose the site in the marketplace. The listing shows the price of a placement there, its metrics, and the guidelines the copy has to be written to.
Send a short brief
A few lines on the product, the angle, and anything that has to appear. The clearer that is, the better the first draft comes back.
Choose how it gets written
Silver, Gold or Platinum, picked in the cart on that order. Bringing your own article skips this step entirely.
It publishes with the order
The article is attached to the placement you bought, so once you have approved it there is no separate handover. It goes to the publication and runs as part of the same order.
What you actually get
An article written for the publication you booked, in the language that site publishes in, following its guidelines and staying inside the theme it already covers. It is attached to your order, so once you have approved it there is no separate handover: it goes to the editor and runs as part of the placement.
The only decision left to you is how much of a person you want in it. Silver is generated and checked automatically, Gold is drafted with a cap of 20% AI and then worked over by hand, Platinum is written by a senior writer with none in it at all. If none of that appeals, write the piece yourself and upload it. The placement is the thing you are buying either way.
You pick the site.
You choose the package.
It runs with the order.
Content FAQ
Can I order content on its own?
No. Content is always bought together with a placement, because it is written for the publication you picked and published as part of that order.
Do I have to buy the content from you?
Not at all. Write it yourself and upload it, and the order works exactly the same way. The packages exist for when you would rather not.
How much AI is involved?
That is your call, per order. Silver is AI crafted. Gold is AI drafted with a maximum of 20% AI and then polished by a person. Platinum has no AI in it at all.
Which languages do you write in?
Swedish, Danish, Norwegian, Finnish and English, written in the language rather than converted into it.
How closely does it follow the publication?
Closely. Copy is written to the site guidelines, and in most cases it has to sit inside the theme that site already publishes on, or the editor will not run it.
What does it cost?
Silver is free and runs to 500 words. Gold is 39 € for 800 words. Platinum is 129 € for a 1,500 word piece. You choose in the cart, after the site is picked.
