Built by operators.Focused markets.No outside agenda.
What we decided
to build on
Say the price
The number on the listing is the number you pay. No rate card to request, no starting point that moves once you are interested.
Borrow, don’t reinvent
We did not build a scoring system that only means something inside our own platform. You see the metrics you already trust.
Know the markets
Depth in the Nordics beats a thin presence everywhere. We work the markets we can genuinely vouch for.
Answer honestly
We will not promise rankings, guarantee traffic, or call a placement undetectable. Those answers cost us deals and we still give them.
Both sides matter
A marketplace where publishers get treated badly runs out of good publishers. We have been on that side too.
Real people reply
No stale chatbot pointing you at a FAQ page. Expect prompt replies from someone who knows the answer.
Our story
We’ve worked in SEO for years, on both sides of the invoice. We’ve been the buyer chasing a placement and the publisher on the other end of the email. We’ve also lived in Sweden for more than thirty years (something our names probably don’t give away), and there are Finnish roots in the family, so Finland is not a market we picked off a map either. All of which means we know which publications people actually read, which ones mostly rank, and what a normal price looks like in each market.
What kept getting in the way was never the work itself. It was everything built around it. Platforms that promise the world, then make simple things weirdly complicated. Five screens deep, wondering: “Where the hell do I add the VAT number?”
So we built the platform we wanted to use ourselves.
Not more AI. Not more scoring systems. Not more “smart” features invented to justify a higher price. Just a platform that puts the price on the listing, handles the boring parts properly, and then gets out of the way.
That’s Fjordio.
You log in.
You pick a spot.
You get the work done.

We didn’t set out to build another ‘all-in-one’ platform. We wanted a tool that works, and does it better than anyone. That’s what Fjordio is.
CEO & Co-founder,
Fjordio
Previously Senior Manager, Nordics & Baltics at Checkout.com
LinkedIn
Most platforms add features to justify higher prices. We did the opposite. Less fluff. Fair pricing. A simple way to get seen in the right places.
Head of SEO & Co-founder,
Fjordio
Previously Digital Media & Analytics Manager at Telenor Business, and SEO lecturer at Medieinstitutet
LinkedInAbout Fjordio
Who is behind the platform?
Fjordio OÜ was founded by Rando Mäeots and Werner Tõniste, both of whom worked in SEO for years, on both the buying and the selling side, before building it.
Where are you based?
Tallinn, Estonia. The registered address is Veerenni 15-6, 10135 Tallinn, and the company registry code is 17282391.
Which markets do you cover?
Sweden, Norway, Denmark and Finland, plus the global English markets: the United States, United Kingdom, Canada and New Zealand.
Are you an agency?
No. We are a platform. Agencies and in-house teams use us to place work, and if you want a plan for which publications to go after and in what order, we can put that together with you. What we will not do is contact anyone’s clients.
How do I get in touch?
Email contact@fjordio.com and a person will reply during business hours. No ticket queue, no chatbot in between.